全国2010年1月高等教育自学考试
旅游英语选读试题
课程代码:00837
请将答案填在答题纸相应位置上
I. Multiple choice: (1×15=15)
Directions: Beneath each of the following sentences, there are four choices marked A, B, C and D. Choose the one that best completes the sentence.
1. The WTO defines a domestic tourist as a traveler visiting a destination in his country of residence for at least ______.
A. one day B. one week
C. one month D. one weekend
2. Hotels vary not only in size but in ______, in type of clientele, and in scope of activities.
A. marketing B. management
C. character D. service
3. The brochure becomes the principal means of both ______ them about the product and persuading them to purchase it.
A. obliging B. informing
C. attracting D. marketing
4. Many mass tourism resort destinations suffer from ______, giving the landscape an unclean and untidy appearance.
A. congestion B. poor service
C. overcrowding D. litter
5. Increased ______ has led to growing demand for tourism both at home and abroad.
A. education standard B. leisure time
C. pocket money D. new concept
6. ______ and rigidity are very clear characteristics of package tours offered on a large scale.
A. Accomodation B. Transportation
C. Identification D. Standardization
7. The travel agent's role is ______ to that of most other retailers, in that agents do not purchase a product for resale to their customers.
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