山东省2011年10月高等教育自学考试

经贸英语试题

课程代码：02635

Ⅰ. Put the following terms into English 10%

1. 提单

2. 多国公司

3. 产品生命周期

4. 劳动密集型产业

5. 营销组合

6. 市场份额

7. 销售量

8. 远期汇票

9. 合同条款

10. 付款交单

Ⅱ. Multiple choice 20%

11. An exporter must make it as certain as possible that he will get his money and that payment is not delayed beyond the terms which have been agreed ______.(      )

A. to B. with

C. into D. on

12. Insurance companies sell financial protection ______ future loss.(      )

A. to B. upon

C. against D. for

13. Since not all members of the narrow target audience read the same magazines, the media planner might employ a range of magazines to reach a larger percentage of the ______ consumer.(      )

A. intension B. intended

C. intend D. intending

14. Business as we know today would be impossible if there was no agreement or contract to ______ the contracting parties.(      )

A. tie up B. reach